HOW The Legal PR Network WORKS:
We are in the middle of re-branding and repositioning our whole business modal. We were formerly known as SCG Legal PR Network. So let’s keep this simple and straightforward: Lawyers who want to gain media visibility for free should join the legal pr network.
Here’s what you need to do:
-
Sign Up
-
All we need is your name, email address and telephone number. We do need REAL email addresses.
-
Get your requests for legal sources Receive media requests for legal sources from reporters as soon as we receive them. Don’t forget to read our blog: Profiting With Public Relations. This blog is choc full of solid strategies to help you with all your public relations initiatives. Better still, subscribe to the blog.
-
Submit Pitches
Found a media request that is perfect for your area of expertise. Go for gold and approach the reporter.
When approaching the reporter do keep it simple, straightforward and concise. We live in an age of massive attention deficit disorder. No reporter will read beyond the subject line and a few sentences at best. Read our white paper Clash of The Titans: Reporters and Lawyers Can we Get along us. You will get a lot of good solid advice from this.
Legal PR Network is all about helping you grow your law practice on a shoestring budget. But don’t just take our word for it, let our valued clients speak to you. Read what they have to say about our service:
“Only a few decades ago, lawyers were forbidden from advertising their services in any form. There were ‘rainmakers’ who developed business and there were lawyers who stayed in the office and performed the legal work. Now, business development has become a skill necessary for the survival of most lawyers, as the ‘worker bee’ legal services are being outsourced or have moved online. As with all times of great change, now is also a time of great innovation and product creation.
What Paramjit Mahli, founder of SCG Legal PR Network, has done in creating her network is helping to level the playing field for law firms of all sizes, who can now take advantage of public relations at a fraction of the cost. In the past, PR was reserved for large firms with big marketing budgets, but SCG Legal PR Network gives smaller law firms (and even individual lawyers) an opportunity to get their feet wet with public relations without breaking their bank accounts by providing real-time access to reporters who need legal experts as sources for articles and news stories directly related to the legal field.”
Allison C. Shields, LegalEase Consulting, Inc.
“We at (Chadbourne & Parke) joined SCG Legal PR Network back in November because it is low cost way of supplementing our current media relations initiatives. Within, a few months CP lawyers were quoted in major national and international press and we are pleased with our ROI. SCG Legal PR Network provides great value for our firm because they do a lot of leg work building the relationships with the right domestic and foreign press.”
Iris Jones, Chief Business Development and Marketing Officer, Chadbourne & Parke LLP,
New York, NY
“Within a few months of becoming a member of SCG Legal PR Network I was quoted in the press. I had initial reservations, but SCG provides a lot of add on value for law firms of all sizes–not just media leads, but also tips on public relations and media relations. It’s definitely worth having a conversation with the folks at SCG Legal.”
Janet H. Moore, JD, ACC Global Rainmaking Strategist, Texas
“For law firms who are ready and committed to getting out in the marketplace in a big way SCG Legal PR Network is the way to go particularly, if you don’t want to break your bank account with monthly pr retainers. Lots of value and practical tips on media relations.”
Nikki Mehrpoo Jacobson, Chair of Beverly Hill Bar Association Immigration Committee and founding partner of Jacobson & Han LLP, Los Angeles, California
“It has taken me some time to begin to understand why a law firm needs “PR”. As part of that process I became a member of SCG Legal PR Network. However, I began to wonder if it really would produce any results and began to have second thoughts.
Then, within the last few months we’ve had 4 press/speaking opportunities. For any law firm that is serious about business development using a “PR” company is important and joining SCG Legal PR Network is a must. Law firms should want a company with rock solid reputation especially in this economy. Getting press is helping build my Law Firms expertise and value, and SCG Legal PR Network provides its unique value in helping me achieve these results.”
Brian Mittman, Esq., New York, NY
“SCG Legal PR Network certainly levels the playing field for small firms who are just getting their feet wet in the world of public relations. In today’s fast paced 24/7 technological world it doesn’t matter whether you’re law firm is in Albany, New York or Lexington, Kansas. Google has become the first point of reference and this is precisely where building your leadership as an expert is critical and service provided by businesses such as SCG Legal PR Network is invaluable. Very affordable for firms starting pr.”
“A successful legal practice rests on its public image, the positive impact the firm’s name has on those in its target market. Nothing enhances that image better than a media presence that speaks to expertise and respect. That kind of power used to be reserved for the large firms with PR Budgets but SCG Legal PR Network levels the playing field. It is the most powerful tool I know of to bring my name to the public and burnish my professional image. It’s easy and reliable. With great success it has bought me, I would recommend it to anyone.”
Rikk P. Stone, Stone Counsel, New York, NY
“Results are what clients demand of us and what we as professionals strive for. It’s elating to be a client and have immediate results which exceed expectations. That’s what SCG Legal PR Network provided. Within my first month as a client, I was interviewed by an Associated Press reporter concerning my practice area. To my delight, a week later, I found my name in newspapers nationally. I have no doubt that Paramjit and her team at SCG Legal PR Network are striving to create similar opportunities for all of their clients. I’m sold.”
Wayne Greenwald, New York, NY
“As the legal marketing and business development community strives to tighten budgets, there is greater scrutiny on line items and vendors who do not deliver added value. For any law firm looking for focus and personal communications support, I highly recommend SCG Legal PR Network. While there are other PR tools that sound similar, SCG Legal PR Network is the only national firm specifically dedicated to upping the media profiles of lawyers and their firms. The team has deep media resources globally largely untapped by competitors, which provide a terrific add-on component for any current public relations or business development program.”
Cindy Morgan, Olsen Digital Immersion PR
