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Do You Have an Action Plan For Fall?
Its Autumn AGAIN and I truly don’t understand where this year has flown by. If that wasn’t enough of a reminder of how fleeting time is my niece, for privacy…
5 Ways To Promote Litigation Wins
We frequently get law firms who’ve won litigation asking us how to get the word out in the marketplace. Below are a couple of suggestions to get firms started: …
The Missing Link: How Lawyers Are Failing to Maximize Public Relations in Their Practices — Part 3 of 3
Having clear expectations Whether you do your own public relations or you work with an agency, having clear expectations from the outset will prevent misunderstandings. But just as important is…
The Missing Link: How Lawyers Are Failing to Maximize Public Relations in Their Practices — Part 2 of 3
Here are a couple of things to bear in mind when considering law firm public relations: Who should handle Legal PR? That really depends where the firm is starting from…
The Missing Link: How Lawyers Are Failing to Maximize Public Relations in Their Practices — Part 1 of 3
The credibility associated with being cited in the press or being seen as an expert is very hard to buy in advertising dollars. This article shows you how to avoid…
Best Practices For Small Law Firms: How to Become A Source For the Press
For our purposes, the gatekeepers of these stories are reporters. Whether you have a public relations agency, consultant or are doing it yourself, your job is to build lasting relationships…
What Lawyers As Sources Can Do For The Press
1. A source gives short, concise quotes; responds quickly to all media requests; and does not wait until one “suits” them. 2. Although they may not have all the answers, a…
SCG Legal PR Network Wins Gold MarCom Award For Creativity And Innovation
Press Release Contact: Mary Waldron Mary@suncommunicationsgroup.com NEW YORK—Only 10 months after its launch, SCG Legal PR Network, a service that connects attorneys as sources to reporters, received the Gold MarCom…
